British News Agency

Bacacı Yatırım Holding, which acquired the 137-year-old, well-established Helvacızade Group in May 2025 and incorporated the Zade Yağları and Zade Vital brands into its structure, has so far invested 1 billion TL in these two brands, marking a significant transformation. With this 3-billion-TL acquisition, production increased by 45% at Zade Vital facilities and by 240% at Zade Yağları facilities. While strengthening both brands with its investments, Bacacı Yatırım Holding also continues to make significant contributions to the regional economy.

Operating with the motto “Creating Value for the Future,” Bacacı Yatırım Holding, led by Chairman Halil İbrahim Bacacı, acquired the century-old Helvacızade Group in May 2025, bringing the Zade Yağları and Zade Vital brands under its umbrella. After the completion of the acquisition, the Holding launched a comprehensive restructuring and revitalization program. In just six months, production at Zade Vital increased by 45% and production at Zade Yağları rose by 240%, while employment grew by 20%.

Contribution to the regional economy, protection of a 10,000-person ecosystem

Providing information on the ongoing production of Zade Yağları and Zade Vital in Konya, Bacacı Yatırım Holding Chief Financial Officer Cem Cansu stated: “This acquisition, which we can describe as the meeting point of the vision, values, and human-centered approach of Bacacı Yatırım Holding and Helvacızade Group, was not only a financial investment but also a concrete step in our vision of creating value for the future. Through this acquisition, we not only increased employment at the facilities but also strengthened the local supplier network and contributed to the regional economy. We are pleased to have preserved the 10,000-person ecosystem linked to the Zade Yağları and Zade Vital brands.”

Reached the stage of developing 26 new products in different categories

“By acquiring the Helvacızade Group, we as Bacacı Yatırım Holding also started to strengthen our production capabilities,” continued Cem Cansu.

“We have begun operating in a field that reaches the end consumer, with export potential and active production. We continue to invest in Zade Yağları and Zade Vital; we are purchasing new machinery, increasing efficiency, and creating new employment opportunities. The strategic aspect of our investments lies in our ability to grow the companies we acquire, increase their efficiency, and add value. Today, Zade Yağları exports to 30 countries and has a production capacity of around 110,000 tons. During this period, approximately 20,000 tons have already been produced, and our year-end target is to exceed 30,000 tons. Next year, we aim for Zade Yağları to reach 100,000 tons in sales. On the Zade Vital side, we aim to increase production by 100% in 2026 and enter the top 10 players in the sector. Zade Vital is currently developing new products across different categories and will soon introduce them to consumers. As Bacacı Yatırım Holding, we are pleased to have contributed to the rapid advancement of both brands in such a short time.”

“Investing in production-based brands is a strategic decision”

Highlighting that Bacacı Yatırım Holding has invested a total of 1 billion TL in Zade Yağları and Zade Vital over the past six months, Cansu said: “We have contributed across a broad value chain — from production to agriculture, from transforming the resources of our land into health solutions, to exports and science. The contributions we make to the economy, employment, production, and sustainable agriculture are also indicators of our confidence in Türkiye’s future. Our goal is to further strengthen Zade Yağları and Zade Vital and turn them into brands recognized in the international arena.”

Stating that “investing in two of Türkiye’s strong production brands was a strategic decision for us,” Cansu added that they aim to build a stronger structure across all stages from production to export by managing the brands’ potential correctly. He continued: “The main focus of our investments has been increasing production efficiency, strengthening technological and digital transformation infrastructure, and supporting R&D and innovation. Additionally, to ensure that both brands gain stronger positions in global competition, we also prioritize investments in export, logistics, and branding.”

Growth target of 73%, revenue target of 1 billion dollars

Bacacı Yatırım Holding CFO Cem Cansu stated: “Bacacı Yatırım Holding continues to diversify its growth strategy through investments in logistics, technology, telecommunications, retail, food, and nutritional supplements. Providing employment to nearly 10,000 people, the company is also developing new business models focused on digitalization and innovation. We considered 2025 an important opportunity for strategic preparation and structuring. Within the next two years, we foresee a Bacacı Yatırım Holding that is globally recognized, with enhanced production and export power. The sectors we focus on include food, health, chemicals, and durable consumer goods.”

Noting that the companies operating under the Holding work in sectors such as cargo, logistics, outdoor media, food, telecommunications, and operational leasing, Cansu added: “We entered 2025 with a focus on strategic investment. Therefore, this year we aim to continue strengthening our capabilities in the production-centered retail sector by maintaining our investments. We successfully closed the first half of 2025 with 48% growth. By the end of 2025, we aim to achieve 73% growth. Our revenue target for the end of 2025 is 1 billion dollars. This is our consolidated revenue expectation. We continue to move forward toward our goals with determination. Our motto is ‘investment’. We continue to follow investment opportunities both domestically and internationally.”